Alicafe Graffiti “Inter-Varsity Wall Graffiti Competition”

Client : Power Root Marketing

Job Scope :

• Lead campaign agency

• Brand positioning and strategy development

• Integrated brand campaign ideation and strategic planning

• Key visual and campaign logo design development

• Planning and management of on-ground mobile roadshow at public university campuses

• On-ground gimmicks to drive crowd to roadshow

• Graphic design on all campaign materials