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Alicafe Graffiti “Inter-Varsity Wall Graffiti Competition”

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Client : Power Root Marketing

Job Scope :

  • Lead campaign agency
  • Brand positioning and strategy development
  • Integrated brand campaign ideation and strategic planning
  • Key visual and campaign logo design development
  • Planning and management of on-ground mobile roadshow at public university campuses
  • On-ground gimmicks to drive crowd to roadshow
  • Graphic design on all campaign materials